Check Mark Solutions
Accelerate your startup's growth with our expert Go-To-Market strategies. With our teams’ thirty-plus years of combined experience, we specialize in scaling innovative products into market leaders.
Whether you're preparing for launch or looking to expand, our proven methodologies will help you navigate the complex B2B tech landscape and achieve sustainable and scalable growth.
Crossing the Chasm:
Spinning up a Go-to-Market strategy isn't for the faint of heart.
Most startups burn through cash faster than they can say 'disruption' by:
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Throwing money at sales teams before knowing who'll actually buy.
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Building fancy sales decks that don't convert.
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Chasing random leads instead of your ideal customers.
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Burning months (and hundreds of thousands) on strategies that go nowhere.
The nightmare scenario? You spend a fortune building something that completely misses the mark.
We fix that before it happens.
01
Ideal Customer Profile (ICP) Identification
We dive deep into understanding exactly who your ideal customers are, going beyond surface-level demographics. Our ICP methodology transforms your sales approach from scattered attempts to laser-focused targeting, ensuring every outreach has maximum potential impact.
02
Optimized Sales Process Engineering
Leveraging our extensive software sales experience, we meticulously design and streamline your sales process to create a frictionless customer journey.
03
Predictable Customer Acquisition Strategy
By treating customer acquisition as a measurable, manageable science, we help you build a reliable and scalable growth engine.
04
Scale Customer Acquisition
Beyond initial growth, we provide a comprehensive blueprint for sustainable expansion.
Why Check Mark
The average SDR team experiences an attrition rate of 30% - 75% annually.
Bad SDR hires cost companies up to 1500% of the employee’s salary when factoring in tangible expenses.
It takes an average 3+ months for an SDR to fully ramp up in their organization.
Low Conversion Rates: On average, over 70% of SDR activity is email. In 2023 the average cold email response rate was 5.1%, with the average open rate being 27.7%. One year prior, these numbers were 7% and 36%, respectively.
From Prototype to Profit:
You've poured blood, sweat, and tears into creating an amazing product. Early feedback from investors and your peers has spirits soaring. But now comes the real test: landing those crucial first customers. You need early adopters to validate your model and gain momentum. The path forward seems foggy – you know you need a scalable approach, but where do you begin?
Your Launchpad to Success
We've distilled our years of experience into a laser-focused program designed to propel you from prototype to profitable venture. Here's how we'll fuel your growth:
01
Pinpoint Your Perfect Customer:
We'll help you identify and understand the users who'll benefit most from your innovation.
02
Craft a Compelling Message:
Develop targeted, persuasive communication that resonates with your ideal customers.
03
Build Your Tech Foundation:
We'll set up the essential tools to ensure your outreach is efficient, trackable, and scalable.
04
Engage and Convert:
From cold calls to social media, we'll initiate conversations with interested prospects.
05
Nurture Leads into Customers:
We'll guide you through discovery calls and help manage your growing pipeline.
06
Turn Customers Into Your Primary Ambassadors:
When satisfied clients become vocal advocates for your product, they create a ripple effect of trust and credibility that's hard to match through traditional marketing efforts.
Our mission:
To ignite startup success by transforming early-stage ventures into sales powerhouses, securing vital first customers and accelerating pipeline growth.
